We’ve been hearing the social media message for some time now – it’s important, we should have a strategy, we should all be engaged in it, we need to be measuring our efforts. We are told just about everything except for one very important thing: What exactly should we be posting on Facebook and tweeting on Twitter? I recently contributed an article to NoveList called “What We Tweet About When We Tweet About Books” that addressed just this.
In it you can catch a glimpse of exactly what one library tweets about and why. There’s some talk of strategy and measurement, but mostly it is real, successful Twitter content that will hopefully offer some fresh ideas if you are struggling to come up with 140 interesting and engaging characters. Go ahead, steal them – or borrow them as we librarians prefer to say. Continue reading “Steal These Tweets”
658.8 - Marketing, Management, Leadership, Libraries 