Merchandising, Reader's Advisory, Tips & Tools

Ten Tips for Better Book Displays

1. Displays should reflect your customers’ reading interests, not yours.  You might be fascinated by ancient Japanese sword fighting or the history of dominos, but that doesn’t mean that books on those topics will make a good display.  While a fair amount of time might be spent filling a display fixture with books, the ultimate goal is for that fixture to be empty soon after.  Continue reading “Ten Tips for Better Book Displays”