Three Reasons to Love World Book Night

It’s 11:00 pm on Monday night.  This time last week, I was cruising the main drag in town with two colleagues, passing out copies of Ender’s Game, chatting up folks of all stripes, and hoisting a pint with many of them.  World Book Night USA was a great night to be a librarian – especially one whose passions are readers’ services and marketing.  And beer.   Continue reading “Three Reasons to Love World Book Night”

Top Five Take Aways from PLA

PLA 2012 in Philly was a great one – a conference that revealed the hard work and innovative thinking of librarians around the country and the world.  It’s taken me a week to recover!  I went to a great preconference, saw some amazing new products on the exhibit floor, went to some inspiring sessions, and networked with some folks who I only knew by name and reputation and now consider contacts and colleagues.

Stay tuned in the next week or so for some more in-depth articles about #PLA12, but in the meantime, here are the top five things that I am bringing back home to my library to guide my actions and keep in the forefront of my thoughts: Continue reading “Top Five Take Aways from PLA”

Taking the Temperature of a Capital Campaign

Fundraising thermometers are almost always presented literally as thermometers, often painted on sturdy plywood and posted at a busy intersection or campus gateway.  When a fundraising milestone is met, the thermometer is filled up to that point, a process that is repeated until the campaign is complete and the thermometer is full.  These thermometers are de rigeur aspects of a campaign – necessary but rarely engaging tools.

When the Lawrence Public Library Foundation embarked on its “New Stories” capital campaign to raise a million dollars last year, they knew they needed a thermometer to show the community how the campaign was progressing.  They also knew that they wanted the thermometer to do more than measure – they wanted it to engage and excite the community and somehow reflect the nature of the campaign.  What they ended up with was the “Stack of Stories.” Continue reading “Taking the Temperature of a Capital Campaign”