1. Halloween! The scariest month of the year offers great fodder for libraries and social media. How about a Facebook post asking What’s the scariest book you ever read? or What movie first made you want to sleep with the lights on? or What was your best Halloween costume? On Twitter, you can tweet out 140 character horror book suggestions or information about local Halloween events happening in your community. Pinterest is perfect for holidays like this – how about a board for ghoulish baked goods, literary-inspired Halloween costumes, or staff picks for scary books and movies?
2. Documentary films. Did you know that October is also Doctober? As in National Documentary Film Month? At Lawrence Public Library, we are celebrating this month and highlighting the documentary section of our media room by tweeting staff picks. To make it personal, we let our followers know who’s making the recommendation and to make it easy, we link straight to our catalog:
On Facebook, you can solicit documentary recommendations from your fans and on Pinterest, you can create a board of staff favorites.
3. Reach out to reading groups. October is also National Reading Group Month, a great time to highlight library book clubs, resources for reading groups, and local book clubs. On Facebook, you can ask questions like What’s your book club reading this month? or Hey book clubbers! What book fostered the best book club discussion you’ve ever had? or Time for true confessions! In your book club, have you ever talked about a book like you read it, but you really never got past the opening sentence? C’mon, your secret’s safe with us…
Does your library have spaces for book clubs to meet in? Do you have a Book Club in a Bag program? Do you have staff members who do presentations for book clubs? These are all great services to promote this month, on social media and elsewhere!
What are you tweeting, posting, and pinning right now?