658.8 – Marketing, Management, Leadership, Libraries

Minute to Market It #3 – Feed Your News Feed


A series of short and sweet marketing tips you can implement right now.

M2MI #3: Feed Your News Feed

On Facebook, it’s really easy to be focused on your wall and forget about your news feed.  But remember, your wall is pretty much focused on you – your profile pictures, your timeline, your posts for the day, your admin panel that tells you lots of cool info about your page and how its doing. All important stuff, but not the only area to focus on.  Your news feed is focused on everyone else – it shows you what everyone you follow on FB is talking about.  Start listening to them.  Start talking to them.  Start *engaging* them. 

After you read this post, hop onto your library’s FB page and forget about the wall for a minute.  Click onto your news feed and see what others are saying.  Click “like” on a few posts, maybe drop a comment or two where applicable, or you could even share something you’ve found on someone else’s page on your library page.  Set a goal to do this at least once a day and try to do it more.  Give it some time and see what happens.

Here’s what I think will happen: